The Data Analytics Blog

Our news and views relating to Data Analytics, Big Data, Machine Learning, and the world of Credit.

Thomas Maydon

Thomas Maydon

Thomas Maydon is the Head of Credit Solutions at Principa. With over 17 years of experience in the Southern African, West African and Middle Eastern retail credit markets, Tom has primarily been involved in consulting, analytics, credit bureau and predictive modelling services. He has experience in all aspects of the credit life cycle (in multiple industries) including intelligent prospecting, originations, strategy simulation, affordability analysis, behavioural modelling, pricing analysis, collections processes, and provisions (including Basel II) and profitability calculations.

Recent Posts:

Shift happens: Top tips on Scorecard re-alignments

Principa employs a variety of best-practice credit scorecard building techniques including mathematical programming, regression modelling, optimal segmentation-seek genetic algorithms and reject inference parceling, amongst others. Through our credit risk scorecards businesses can look to improving their credit risk decisioning by 5-30%.

How Quick-Step Machine-Learning Models will help you through COVID-19

In a previous blog, we looked at assessing your credit models and the challenge of building and deploying models representative of the COVID-19 crisis. At the crux of the challenge was the fact that:

How to COVID-proof your scorecards with short-outcome machine learning models

“Unprecedented” is a term with which we’ve all become quite familiar over the last few months. COVID-19 has changed our society and our economy quite drastically. In predictive analytics “unprecedented” has far reaching implications – simply put it’s difficult to build models when we do not have data that reflects similar trends to what we will expect moving forward.

5 Software essentials for account management strategies

Effective account management strategies can prove highly profitable, particularly in a competitive marketplace where acquiring good customers is a challenge.

Analytical essentials for account management strategies

In our two previous blogs here and here we looked at how an effective account management strategy can result in profitable decisioning. In this blog we look at what is required to deploy account management strategies.

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