Our news and views relating to Data Analytics, Big Data, Machine Learning, and the world of Credit.
Effective account management strategies can prove highly profitable, particularly in a competitive marketplace where acquiring good customers is a challenge.
We are starting off with a 2 part series looking at the main requirements when considering a Collections System.
In our two previous blogs here and here we looked at how an effective account management strategy can result in profitable decisioning. In this blog we look at what is required to deploy account management strategies.
In our previous blog we introduced the value of effective account management strategies. In this blog we continue to run through different account management decision areas. In our next blog we will discuss what is needed for an effective account management strategy.
Onboarding good new customers in a very competitive market is difficult and not always that profitable. That is why prudent credit managers often look to account management strategies to reap the greater rewards. Once a customer is on-boarded and has proved herself to be an exemplary re-payer, offering her money is more of a sure-thing for repayment.Behavioural scorecards offer far better Ginis than application scorecard. This means you can afford to be more aggressive in account management.